The thinking and the making, one team
Strategy, communication and production under a single scope of work, so the plan and the footage never come from two different rooms.
An international marketing and creative consultancy working with companies, brands and organizations in the U.S. and abroad.
One scope, one team
One scope, not two vendors
The people who write the strategy sit in the same review as the people who shoot and edit it. Nothing is lost in a handoff that never happens.
English and Spanish, natively
Campaigns, scripts and social copy are built in both languages from the brief, not translated afterwards and hoped for the best.
Work you can take over
You get the files, the templates and the reasoning, so your own team can keep running the system after we step back.
Where this usually goes wrong
Most marketing does not fail at the idea. It fails in the gap between the deck and the delivery.
The strategy never reaches the edit
A consultancy writes the positioning. A production house shoots something else. Six months later nobody can say what the campaign was actually arguing.
Content volume outruns the plan
The calendar demands four posts a week, so the posts get made. They stop being connected to anything, and the feed becomes output rather than communication.
Nobody owns the message
Sales says one thing, the website says another, the reel says a third. The audience notices before the org chart does.
Six practices, one operating system
Engagements combine whichever of these the work needs. They are not separate departments with separate calendars.
Social media strategy & marketingA content calendar with an argument behind it
Audiovisual content productionVideo and photography built for the format it is watched in
Branded content & digital campaignsFrom the first concept to the delivered files
Marketing & communicationWhat the company says, in the order it should say it
Content creation & influencer marketingCreator work with disclosure built into the concept
How a project runs
Four stages. You always know which one you are in and what closes it.
- 01
We take the problem apart
A working session with the people who own the outcome. We come out with the audience, the message, the channels and the constraints written down in one document both sides sign off.
- 02
We decide what gets made
Strategy, message architecture and a production plan: formats, volume, cadence, and what each piece is supposed to do. Nothing goes into production without a job.
- 03
We shoot, write and cut it
Scripts, shoot days, photography, edit and postproduction, delivered in the versions each channel needs. Review rounds are scheduled, not improvised.
- 04
You keep the system
Final files, source files where the agreement provides for it, templates and the written reasoning, so the work can continue without us in the room.
Before the first brief
A short, honest list. If these are in place, the first stage moves quickly.
- Someone on your side who can approve a message, not only forward it
- A business objective we can argue with, not just a content quota
- Access to the channels and accounts the work will run on
- Rights to any material you ask us to use: footage, music, images, talent
- A realistic window for review rounds, agreed before production starts
Ways to work with us
Scope, deliverables and fees are set in the service agreement for each engagement. We do not publish rates, because no two of these are the same size.
Advisory engagement
Strategy, positioning and planning work, with your team executing. Ends in a written plan your people can run.
Best when you have production capacity and need direction.
Campaign build
One campaign end to end: concept, message, production, delivery and the asset set for every channel it runs on.
Best when there is a launch, a season or a moment with a date on it.
Ongoing partnership
A standing arrangement covering strategy, calendar and a steady production rhythm across your channels.
Best when communication is continuous and the volume is real.
Who this is for
Projects we take
- Companies and organizations that need strategy and production to agree with each other
- Brands communicating to both English and Spanish speaking audiences
- In-house marketing teams that want a partner to build a system, not just fill a calendar
- Agencies that need production capability their own roster does not cover
Projects we turn down
- Anyone looking for guaranteed reach, rankings, followers or return on ad spend. Nobody can promise those, and we will say so in the first call
- Projects where the deliverable is volume alone, with no message behind it
- Work that needs to go live before anyone has agreed what it is arguing
- Engagements where we would be asked to publish a claim we cannot substantiate
Terms we hold ourselves to
Every production contract carries these clauses. They are the same on a one-off shoot and on a year-long retainer.
Asked before every project
No, and you should be careful with anyone who does. Results depend on your offer, your pricing, your market and your sales process, and on platform algorithms and ad auctions nobody controls. What we commit to is the work: the strategy, the production and the delivery, done properly and on the agreed schedule.
Yes, and not as an afterthought. Strategy, scripts, copy and social content are developed in both languages from the same brief. This site is bilingual for the same reason.
Either is possible. Advisory engagements stop at the plan and your team executes. Production engagements start from a brief you already have. Most clients come to us because they want both in one scope, which is what we are set up for.
Ownership and licensing of deliverables are set out in the service agreement for each engagement. The usual arrangement is that rights transfer to the client on full payment. Third-party elements such as licensed music, stock footage, fonts and talent carry their own licence terms, and those terms travel with the deliverable. We tell you which elements those are before production.
We handle the concept, the creator brief, the production and the delivery, with disclosure planned in from the start under the FTC Endorsement Guides and each platform's own rules. Material connections are disclosed. You approve the disclosure language for anything published on your own channels.
Start a project
Write to us with what you are working on. Email is the fastest way to reach us and it reaches the people who would actually do the work.
info@mktmediasolutions.com